About “Doc” aka Steve…

 Steve Dragoo is a trusted advisor and trainer to some of America’s foremost companies. Over the span of his career, he has worked with major retailers and for two of the nation’s largest food companies. As founder and president of Solutions Consulting  he helps clients tell their stories, formulate successful strategies, and continue to win in challenging economic times. Steve speaks, trains, and blogs about business by day and sings karaoke by night.





Steve’s latest book SING! Business and Life Lessons from the Karaoke Stage brings together anecdotes and practical ideas for a richer life and better workperformance from his 30-plus years of industry experience and 20 years performing on the karaoke stage. In addition to SING!, Steve regularly blogs and speaks on the business experience, is frequently interviewed by food-industry publications, and has written Your Best Store Now, an e-book offering “99 Ridiculously Easy Tips for Creating a Great Supermarket Experience.”

Since the early part of 2001, Steve’s focus has been to develop and refine a “Customer Experience-Specific” training model. Using multiple resources and field tests, he has created a flexible framework for customized Customer Experience Training that can be adapted and applied to virtually any industry and across a wide spectrum of business situations.

In recognition of his work integrating experience principles into his company’s portfolio of offerings, Steve was the 2007 recipient of the Experience Management Achievement Award presented by Joe Pine and Jim Gilmore, co-authors of The Experience Economy.

In 2013, Steve received the International Dairy Deli Bakery Association’s Chairman’s Award, an annual honor recognizing one individual’s extraordinary contribution to the food industry.

Steve and his wife of 37 years, Nancy, live in Nashville Tennessee, near their three children and four grandchildren.

Popular Speaking Topics: Re-imagining the Customer Experience, Your Best Show Now!, SING: Business and Life Lessons from the Karaoke Stage